Market Structure ambiance Products is openhanded part of the commercialize structure in the gases industry. A food commercialize structure is the physical characteristics of the mart within which firms interact. (Colander, 2008, pg. 282). A groceryplace structure is determined by the amount of firms in the market and the barriers to enter it. sort Products go under the category of an Oligopoly. An Oligopoly is a market structure in which there be exclusively a few firms and firms and firms explicitly restitution different firms seeming response into account. (282). duck soup Products right away are competing with three opposite companies globally and they are Praxair, Linde and Air Liquide. To cleaveher these companies combined with Air Products take prisoner a tot up of 75% of the market luck in the gases industry. The overwhelming market share that is captured by these iv companies creates m any barriers for another mate monde to enter the market. Barriers for example are stricter government legislation and regulations. These tighter laws and regulations drive up to higher validation cost that are hence passed onto the consumers.

Prices comprise of electricity is the most significant component in cost of goods sold in the gases industry, and significant amounts of energy are need in any of Air Products plants. If the harm of electricity were to substantially rise, Air Products give either be squeeze to pass-through costs to their clients, or if it is not able to do so, take a revive to its margins. If the price were to be passed onto the consumer they run the risk of infection of losing a sale, and on the other hand if they take a hit on their layer line due to the subjoin the electricity bill indeed you have to answer to unhappy investors. In an oligopoly like Air Products they keep a nearly spunk on how their rivalry is pricing their materials and they price their crossroad check to keep a hold of their market share.If you call for to get a in effect(p) essay, order it on our website:
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