The EDLP strategy seems to have worked very well for Wal-Mart and non The Bay or Zellers because Wal-Mart tries to reduce all its costs of one product for themselves before the customer purchases that product. For example Wal-Mart imports all its products from China, Philippines, and Malaysia.
Wal-Mart bought a huge amount of the shareholders of no name brand wear and shoe factories in China. This is a huge advantage for them to develop their product at the lowest price as possible.
in addition Wal-Mart looks at the quantity of its products a lot more than the quality.
They get on the number of their stores in a global market so fast but they did not increase the quality of their product which leads them to be able to offer material at a must lower price and at the highest quantity.
One decease factor contributing to the fact that the EDLP strategy works so well for Wal-Mart is that Wal-Mart stores use their stores as an inside storage as well therefore decreasing the cost of getting a separate storage area. They also locate them selves away from malls and away of mall areas which saves them a lot of money for rent that another(prenominal) stores are paying.
The pricing strategies we would recommend the company institute at the bay to use are price discounting and random discounting. In these strategies the store randomly chooses...If you want to get a dear essay, order it on our website: Orderessay
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